Mobile friendly – your website needs to be fully responsive – avoid Mobilegeddon

Let Spires Web Tech help you deal with Mobilegeddon!

Yes, on April 21st Google is making some major changes to its search engine strategy which could result in some sites losing traffic.

As Google puts it – “we will be expanding our use of mobile-friendliness as a ranking signal. This change will affect mobile searches in all languages worldwide and will have a significant impact in our search results.”

In English, this means you need to make your site mobile friendly or face the consequences – for some businesses this could mean dropping out of the ranking wars completely.

From past experience (Panda and Penguin), these warnings should be taken seriously – especially when it’s from Google directly.

Having a mobile site used to be an extra bit of icing on the cake – nowadays, it’s a recipe to having a successful website.

So if you’re current site is does not view well on a mobile device, now is definitely the time to take stock of this warning.

Still unsure?


Get in touch with Spires Web Tech and we can help guide you in the action to take to make sure your site is fully compliant with Google’s new regulations – there’s no need to panic, just take action.

But there is some good news – if your site is mobile-friendly then you have more chance of receiving free targeted traffic – especially if you can get listed in Google’s upcoming dedicated mobile index.

And that goes for mobile apps as well.

Watch this space for news of a new service Spires Web Tech will be providing very soon – creating and designing mobile apps for your business that your customers and potential customers can download from the App Store and Google Play Store!

Imagine the possibilities of being able to directly target your customers through your own mobile phone app – no more email ending up in a junk folder – just messages appearing on your customer’s mobile phone.

If you think having a mobile phone app would really help your business, then get in touch with for more information and a price that is very competitive – mobile phone apps are now in reach of ALL businesses – no matter their size!

Having a website has always been crucial for your business, but now that site has to look great, be responsive (mobile-friendly), have well written and unique content – add an dedicated app for your business and you’ll be well on your way to putting your business on the search engine map.